Privacy policy
This policy explains how Woofly collects, uses and shares information when you use our website, booking app and doorstep grooming services.
1. Information we collect
When you use the booking app or contact us, we may collect your name, email address, phone number and service address. Booking information and the pet details you provide help us arrange the requested service.
We may collect usage information, including app interactions, screens viewed, actions taken and booking activity, to operate, maintain and improve the app. Where payments are processed through a third-party payment gateway, payment details are handled directly by that provider and are not stored by Woofly.
2. How we use information
- Provide and manage grooming services, bookings and customer requests.
- Communicate about appointments and respond to support enquiries.
- Maintain and improve app performance, reliability and user experience.
- Understand usage trends, service effectiveness and marketing campaign performance.
3. Website preferences and support chat
This marketing website stores your chosen colour palette and light, dark or system appearance preference in your browser’s local storage under “woofly-theme”. The language picker also stores your selected language under “woofly-language” to prioritise it in the picker; it does not automatically redirect you. These preferences remain on that browser and do not change your booking-app settings. You can change them on the Appearance settings page or remove them by clearing this site’s browser data.
Freshchat, provided by Freshworks, loads when you choose to open live chat. It may process information needed to operate the chat session, including messages and contact details you choose to share, and may use browser storage or cookies for that session. Please avoid sending payment-card details, passwords or other unnecessary sensitive information in chat.
WhatsApp, app-store and social-media links open external services. Information you provide there is also subject to those services’ privacy policies. The booking and partner portals have their own account and service flows.
4. Website and app analytics
With your permission, the marketing website uses Google Analytics 4 to measure visits, traffic sources, page navigation, booking links, app-download links and support interactions. Analytics remains off until you choose Allow analytics. Use Cookie preferences in the footer of any page to change your choice; withdrawing permission reloads the page and removes our Google Analytics cookies. Google Analytics may use cookies and process browser, device and usage information. Google signals and advertising personalisation signals are disabled in our website tag configuration. Our custom events exclude contact details and destination query strings. Google Enhanced measurement is configured separately and may collect additional interactions. You can also manage cookies through your browser settings. The website uses Sentry for technical error monitoring. Our configuration removes user context, request bodies and breadcrumbs, and redacts common identifiers from error messages. We do not enable session replay.
The app uses third-party analytics and advertising measurement tools to understand how users discover and use it, attribute app installs and in-app actions, and measure campaign performance.
These tools may process device identifiers, app interaction data and analytics data. Identifiers can distinguish a device or account even when they do not include your name. This app disclosure does not mean that the marketing website loads the same advertising tools.
5. Device identifiers and tracking choices
The app may collect advertising identifiers, such as IDFA on iOS or Android advertising identifiers, and internal application or account identifiers for analytics, attribution and service improvement.
On supported iOS devices, the app uses Apple’s App Tracking Transparency permission framework. Declining tracking for advertising measurement does not prevent use of the app’s core features. You can manage available permissions and advertising preferences in your device settings.
7. Retention and security
Account deletion takes effect immediately when the deletion operation succeeds. For email requests, support first verifies account ownership and processes the request. The account, user ID and account-specific data are deleted. Invoices, booking records and partner payout records are retained indefinitely (with no scheduled deletion date) for company audits. These documents remain accessible to the company and are not necessarily anonymised. Registering again creates a new user ID that cannot access the previous account’s history.
We take reasonable administrative, technical and physical measures to protect information from unauthorised access, loss, misuse or alteration. No method of online transmission or storage can guarantee absolute security.
8. Your choices and privacy requests
You can manage supported device permissions and tracking preferences, clear website preference data in your browser, and opt out of promotional communications using the instructions in those communications.
To ask about accessing, correcting or deleting information associated with your account, contact support@woofly.in. Explain your request and the account it relates to. We may need to confirm your identity before acting on an account-related request. Some records may need to be retained for service, dispute or legal purposes.
Account and data deletion
You can request deletion without reinstalling the app. Visit customer account deletion or partner account deletion for the email request option and instructions for the current app.
9. Children’s privacy
The app is not intended for use by children under 13. We do not knowingly collect personal information from children under 13. If we become aware that such information has been collected, we will take steps to delete it. Contact us if you believe a child has provided personal information.
10. Changes to this policy
We may update this policy as our services or data practices change. Updates take effect when posted in the app or on our website. Please review this page periodically.
11. Contact us about privacy
For questions or concerns about this policy or our data practices, email support@woofly.in. If you need help reaching the privacy contact, our service team is also available at wooflyindia@gmail.com.